It can't happen to me!

Eventsforce Theatre

It's tempting to overlook the importance of crisis communications planning. After all, who wants to spend time and resources preparing for something you hope might never happen?

However, as the saying goes, "hope is not a strategy." The reality is that crises can strike any organisation at any time, and they may not be your fault! When they do, the consequences can be quick and devastating, from natural disasters to data breaches and all points in between; a well-crafted crisis communications plan can make the difference between weathering the storm and sinking. In the era of digital news and citizen journalism, news now breaks within minutes rather than hours or days, upping the tempo and shrinking the window for an effective response.

This session looks at how to be proactive rather than reactive, how to identify potential crises, develop a plan in advance, and be better prepared to respond quickly and effectively during a crisis. It will help you to minimise damage and protect your organisation's reputation.

It will also explain why you need to test it.

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The broken promise of personalisation, its grand return, and what it could mean for your next event

Stephen D Pickett

Eventsforce Theatre

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Deloitte

Lauren Clarke, Rob Curtis

InEvent Theatre

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Tech Demo: The Eventogy Challenge: build a complete corporate event in 15 minutes!

Tom Phillips

Eventsforce Theatre

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Maximising event ROI: Overcoming the challenges of post-event engagement

Shayne Smith

InEvent Theatre

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Unlock the Full Potential of Webinars and Virtual Events – With AI

Zoe Fiddes

Eventsforce Theatre

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Supercharge your B2B marketing: Cracking the code of LinkedIn ads and email campaigns

Nick Rosier

InEvent Theatre

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Tech Demo: Whova

Brian Williams

Eventsforce Theatre

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From chaos to control: Mastering event management in 2025

Ajay Jeyaraj

Eventsforce Theatre

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Tech Demo: JustAttend

Mark Vale

Eventsforce Theatre

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Making events truly accessible: A discussion on accessibility, neurodiversity, and UX

Gabby Austen Browne, Matt Allen, Will Custard

ETL Main Stage

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How Marketforce Live leverages E-commerce techniques to sell more event sponsorships and deliver better services for exhibitors

Adam Jones

InEvent Theatre

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Future-proofing event venues: How Broadwick approaches infrastructure technology and innovation

Nick Taylor, Simon Tracey

ETL Main Stage

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Learn how to grow your revenue and achieve real success

Cecilia Lavin, Mark Sennett, Melissa Irving

Cvent Theatre

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ETL Launchpad: The Startup Competition Grand Final

Matt Coyne

ETL Main Stage

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What’s new in event tech? Innovations unveiled at Event Tech Live 2024

Adam Parry, Clive White, Jonny Stevens, Michael Kamleitner, Rodney Hart, Shayne Smith

ETL Main Stage

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Smarter exhibitions: How can AI enhance the exhibition experience – for exhibitors, visitors, and organisers

Alexander Angus, Alison Church, Duncan MacOwan

Cvent Theatre

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Tech Demo: Event Options EU - Streamlining Pre-Event Registrations

Larna Jackson

Eventsforce Theatre

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Tech Demo: Event Options EU - Create Lasting First Impression: Mastering Onsite Check-In

Larna Jackson

Eventsforce Theatre

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Insights and trends to shape your 2025 event strategy

RJ Crowder-Schaefer, Rodney Hart, Stevyn Kemp, Wieke Sjahrir

ETL Main Stage

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How AI-driven event platforms are changing the planner & attendee experience

Muhammad Younas

InEvent Theatre

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Revving Up Efficiency: How Formula 1 Transformed their Event Operations with Cutting-Edge Technology

Alex Powell

Eventsforce Theatre

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The JOY index: Applying AI tools to measure the immeasurable

Todd Moritz

Eventsforce Theatre

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Unlock event excellence: Experience how AI speech translation enhances event accessibility and attendee engagement

Sue Yardley

InEvent Theatre

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Wired for Engagement: The Neuroscience Behind Memorable Events and Innovative Event Technology

Lisa Schulteis

Cvent Theatre

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AI in events: Shaping tomorrow’s experience

Colja Dams

InEvent Theatre

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Best practices for capturing and using event data in HubSpot

Jonathan Kazarian

Eventsforce Theatre

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Event tech in action: How technology and teams create success

James Carty, Raf De Kimpe

Cvent Theatre

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Top Questions to Ask Your Event-Tech Vendor

Paul Thomson

Eventsforce Theatre

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Tech Demo: The Eventogy Challenge: build a complete corporate event in 15 minutes!

Tom Phillips

Eventsforce Theatre

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How AI Transformed an MPI Conference and Can Transform Your Event

Michael Conybeare

InEvent Theatre

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Tech Demo: Premagic

Anup Mohan

Eventsforce Theatre

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Holistic event measurement to understand and communicate event impact

Dax Callner, Lucy Francis

Cvent Theatre

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Boost your stand sales: Proven strategies for exhibition success

Jason Stookey

InEvent Theatre

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Investing in tech to drive growth: A niche operators digitalisation journey from an analogue operation to achieving a unified event tech stack.

Ade Allenby, Matthew Birch

Cvent Theatre

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How LIV Golf uses AI to enhance the fan experience

Charlie Brownridge, Luke Burgess, Mark Boulter

Cvent Theatre

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Getting value for money from a hosted buyer programme

Graham Simon

InEvent Theatre

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Tech Demo: ePlannerPro Meeting Scheduling Platform Demo - Optimising Event Coordination

Mihir Patel

Eventsforce Theatre

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Tech Demo: Xitagy – Managing invitation-led events for sponsorship, corporate hospitality, and award programs

Gerard Lennox

Eventsforce Theatre

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Tech Demo: Premagic

Anup Mohan

Eventsforce Theatre

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It can't happen to me!

Jill Hawkins, Paul Richardson

Eventsforce Theatre

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A New Generation of Content Generation: Creating, Distributing and Monetising Your Event’s Content

Nick Westerman, Paul Richardson, Richard Belcher

Cvent Theatre

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How to grow your awards with Evalato

Kalin Kamenov

Eventsforce Theatre

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The rise of in-house Production

Dave Young

Cvent Theatre

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The broken promise of personalisation (and how to fix it) / The biggest problem in event marketing

Dave Schools

Cvent Theatre

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Leveraging AI and data for effective event reporting: A practical guide

Luke Buckley

InEvent Theatre

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Tech Demo: TurnoutNow - Introducing CognitiveSearch: An AI Search That Delivers More Personalized Results and a Superior User Experience

Mark Oakey

Eventsforce Theatre

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Are we defining event tech correctly? Creating clarity for buyers and providers

Josiah Taulbee

Eventsforce Theatre

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Making a great first impression: IWLEX and Shard Financial Media talk event registration trends

Adam Jones, Bronwyn Gahagan, Justin Craig, Margaret Reeves

ETL Main Stage

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Education, experience and reliability: The next generation of SaaS

Daniel Rattigan, Gerard Conway, Joshua Sinclair, Steve Cunningham

ETL Main Stage

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Unlocking revenue growth: The power of ticket pricing & exhibitor engagement

Alexander Angus, Céline Laukemann, Jo Tyler

ETL Main Stage

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Let

Ofek Oren

InEvent Theatre

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Big game time with Piing

Ed Baldry, Jay Roche

ETL Main Stage

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AI powered event creation in 30 minutes

Nick Rosier

Eventsforce Theatre

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From discovery to deployment: Mastering event tech procurement & implementation

Ade Allenby, Claire Gilet, Josiah Taulbee, Matt Burton, Matt Wilson, Mike Chatterton

ETL Main Stage

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Gamification

Will Curran

InEvent Theatre

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Events + marketing: Playing nice in the sandbox

Leanne Velky, Lindsay Martin-Bilbrey, CMP, Matt Coyne

ETL Main Stage

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The Future of Client Acquisition - The NEW + Improved way to Clients on Social Media

Alessandro Di Ruscio

Cvent Theatre

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Unveiling the future: How AI Is transforming the events industry

Dan Rhodes, Ian Webb, Matt Coyne, RJ Crowder-Schaefer

ETL Main Stage

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Maximising event tech: Meeting core needs for greater impact

Cecilia Lavin

Eventsforce Theatre

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Tools & Technologies for Agile Event Management

Roberta Popescu

Cvent Theatre

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Maximising event ROI: Overcoming the challenges of post-event engagement

Shayne Smith

InEvent Theatre

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Event tech reality check: Discussing the hard questions

Matt Allen, Will Custard

ETL Main Stage

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Let's build a virtual event together

Ofek Oren

InEvent Theatre

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Tech troubleshooting: The Buyer

Dana Walcott, Lucy Postlethwaite, Paul Gibbons, Vanessa Lovatt

Cvent Theatre

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Building your Event Martech Stack: Key Considerations

Ade Allenby, Joe Atkinson, Lucia Ruiz, Tamar Beck

Cvent Theatre

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Content Zone Interview - Adam Parry, ETL/ESL

Adam Parry and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Leanne Velky - Leanne Velky Inc

Leanne Velky and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Dave Schools, Singulate

Dave Schools and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Josiah Taulbee - Go Lucid LLC

Josiah Taulbee and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Gabriella Weekes, Sleek Events

Gabriella Weekes and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Bianca Hartman, Informa

Bianca Hartman and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Viktor Zhuk, Viva Esprit

Viktor Zhuk and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Colja Dams, VOK DAMS worldwide

Colja Dams and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Muhammad Younas, vFairs

Muhammad Younas and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Grace Greensitt, GSI

Grace Greensitt and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Ilaria Basile, Clarion Events Ltd

Ilaria Basile and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Martin Arnold - Retail Week, William Reed Business Media

Martin Arnold and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Alexander Angus, Montgomery Group

Alexander Angus and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Miguel Neves, Skift

Miguel Neves and Simon Howard

Streaming Studio powered by First Sight Media

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Event Tech Live London 2024 - Day 1 Highlights

Highlights

Streaming Studio powered by First Sight Media

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Event Tech Live London 2024 - Day 2 Highlights

Highlights

Streaming Studio powered by First Sight Media

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Content Zone Interview - Nick Westerman and Rich Belcher

Nick Westerman, Rich Belcher and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Stephen D. Pickett & Bruce Rose

Stephen D. Pickett, Bruce Rose and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Vanessa Lovatt

Vanessa Lovatt and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Todd Moritz, Bishop McCann

Todd Moritz and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Liz Whittingham, GovNet

Liz Whittingham and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Cecilia Lavin, Mark Sennet and Melissa Irving

Cecilia Lavin, Mark Sennet and Melissa Irving and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Andrew Reid, Shelton Fleming Associates

Andrew Reid and Simon Howard

Streaming Studio powered by First Sight Media

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Content Zone Interview - Adam Parry, ETL/ESL Closing

Adam Parry and Simon Howard

Streaming Studio powered by First Sight Media

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